13-08-2020

Skoda Launches new Dealership in Bengaluru

INDUSTRY-INSIGHTS

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On 11th August 2020, ŠKODA AUTO inaugurated new state of the art dealership facility in Bengaluru, PPS Motors. With the inauguration of PPS Motors in Bengaluru, ŠKODA AUTO India aims to strengthen its position in Karnataka and push forward its campaign of establishing a strong foothold in the southern markets of our nation.

The new dealership boasts 4,500 sq. ft. of a modern showroom and 18,000 sq. ft. of premium service space, 70 plus technicians and staff members, 10 mechanical stations and body shop bays, and service capacity of 5,500 plus ŠKODA AUTO vehicles per annum The new dealership facility is the third outlet of the Czech marque, in Bengaluru, and aims to enhance the overall purchase and ownership experience for the ŠKODA AUTO customers in the region.

With the highest priority given to functionality, clear orientation, and transparency, ŠKODA AUTO India has successfully rebranded its entire network of 83 sales and 58 service touchpoints across 69 cities across the nation. The Czech brand has invested over INR 1,200 million, along with its dealer partners, in the biggest rebranding campaign in its history in India. In line with the 'INDIA 2.0' project, the corporate architecture, functional interiors, and rationalized business processes, aim to enhance the overall customer experience. The new dealership design architectural concept reflects ŠKODA AUTO's philosophy expressed in the slogan: "Simply Clever with a human touch".

Under the 'INDIA 2.0' project, ŠKODA AUTO India will double its network penetration, and expand to 50 new cities, over the next three years ŠKODA AUTO is celebrating 125 years of its glorious history and heritage the world over this year.

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About Author
Sunit Berry
Sunit Berry

With a passion for driving, appreciation for fast machines and a love for the tuning culture, Sunit tries to engage people by creating a bond and making them experience his passion and emotions for cars through his writing and humour. 



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