The first fully electric series production model from Audi is popular all over the world. In the first half of 2020, Audi delivered 17,641 e-tron models to customers worldwide. This corresponds to an increase of 86.8 percent as compared to the previous year – despite the difficult market situation due to the corona-virus pandemic. In Norway, which is the pioneering country when it comes to electric mobility, it was the top-selling passenger-car model in the first half of the year
The e-tron makes up 92 percent of the volume of Audi models delivered in Norway. It also makes up a significant portion of deliveries in Iceland (93 percent), Sweden (12 percent), and Israel (14 percent). In the USA, the e-tron has recorded an increase in sales by more than 50 percent as compared to the previous year. Hildegard Wortmann, Member of the Board of Management for Sales and Marketing: “The Audi e-tron is a real game changer for us and clearly illustrates our vision of sustainable and progressive premium mobility. Our first fully electric SUV combines design, dynamic handling, and interior quality with the latest technology – for emissions-free driving without having to make compromises. The e-tron is the beginning of a new era for Audi. We will continue this success story.”
The success of the Audi e-tron arises mainly from its everyday usability. In addition to the large passenger-compartment space, its long-distance range plays a decisive role here. Longer distances can be managed easily with the e-tron Sportback 552, which has a range of 446 kilometres (WLPT), and the e-tron 553, which has a range of 436 kilometres (WLTP). e-tron drivers also benefit from fast charging speeds. The charging capacity of up to 150 kW is available for a significant proportion of the charging process. For a range of about 110 kilometres, the customer ideally spends just under 10 minutes at the charging terminal.
As the world moves towards electric cars, becoming highest selling SUV in the segment, clearly signifies customers moving in that direction too. We would believe, electrification is here to stay.